Official registrations for Spain, plus live stock and dealer activity across Spain and Portugal. Pulled together, kept current, and read for you in one platform.
Instead of ten scattered sources, one screen for registrations, stock, pricing, campaigns and competitive intelligence. Two modules run in production today. Additional modules are planned; availability is confirmed contractually.
Not a mock-up. Both products run on scheduled pipelines using current Spanish and Portuguese market data.
Every new car registered in Spain, from the official DGT record, cleaned and structured. Brand, model, version, segment, fuel, channel and province, queryable without touching a spreadsheet.
Every vehicle advertised across Spain and Portugal, new, KM0 and used. Model, version, price, discount, dealer, and the day each listing appeared and disappeared.
Not renders. Both dashboards run against live Spanish and Portuguese market data, updated on a schedule.
One data layer, priced and switched on module by module as a brand's competitive picture demands it. Market and Stock are live today; the rest are planned, with availability confirmed contractually.
A single workflow from market overview to underlying evidence. Every screen answers one question, then drills into the next.
The state of your market and your position in it, at a glance. Volume, share, momentum, where you are gaining and losing ground.
The move behind the number. A competitor cutting price, stock piling up on a model, a segment opening with low promotional pressure.
The underlying records, every dimension, export ready, with source, timestamp and confidence attached to each figure.
Each vertical buys Axon for a different reason. The competitive picture is the same one.
What is my competition doing, which models should I push, where is the price moving. Most acute for brands new to the market.
Real stock pressure across the market, pricing benchmarks and campaign activity, for new, KM0 and used.
One license, several client engagements: market, competitor and pricing evidence without rebuilding the dataset each time.
Pricing, residual signals, new models, promotions and competitor moves feeding fleet and quoting decisions.
Price, campaign and financing conditions combined into the full lever set behind every offer in the market.
Electrification mix, segment shift and the pace of Chinese entrants, tracked month over month.
Axon does not guess the market. It processes the official feed and the public web, then normalises and dates every record.
Every day Axon records which models existed, what they cost, what stock was out there, which campaign was running and which brands had entered. The durable advantage is the normalized historical record, built continuously.
Data → IntelligenceWe configure Market and Stock around your brand and your real competitive set, then walk you through it. Tell us what you want to see.
Request a demo →Takes under two minutes. We reply within one business day to schedule a 30-minute walkthrough.
